Key Responsibilities:
- Craft, curate, and oversee captivating content meant for our food bank’s social media handles, including but not limited to Facebook, Instagram, Twitter, and LinkedIn.
- Develop a content calendar that ensures a steady stream of relevant posts at all times.
- Engage and respond to comments, messages, and interactions across platforms, fostering a genuine connection with our followers.
- Collaborate seamlessly with the team to gather insights on upcoming events, success stories, and campaigns for spotlighting on social media.
- Leverage analytical tools to monitor the performance of posted content, sharing regular reports and insights to guide our content strategy.
- Stay in the loop with the latest trends, emerging platforms, and best practices in social media to keep our online presence fresh and impactful.
- Help produce visual content like images, videos, and graphics to elevate the visual appeal of our posts.
- Team up with social media influencers, allies, and backers to extend our reach and make a bigger difference.
- Participate actively in brainstorming sessions aimed at generating creative ideas for effective social media campaigns.
Qualifications:
- Genuine enthusiasm for our food bank’s mission and a sincere desire to contribute positively to the community.
- Proven track record of managing personal or organizational social media accounts across platforms like Facebook, Instagram, Twitter, LinkedIn, Youtube and Tiktok.
- Adept at written communication, with the ability to adapt tone and style to cater to different platforms and audiences.
- Familiarity with social media analytics and capability to interpret data to refine content strategies.
- Bonus points for proficiency in tools used for graphic design or photo editing.
- Independent and self-motivated, with a knack for both solo work and seamless teamwork.
- Strong organizational skills and attention to detail, capable of juggling multiple tasks and meeting deadlines.
- Familiarity with matters of food insecurity and related social justice topics is advantageous.
- While prior involvement with volunteer work or non-profits is a plus, it’s not a strict requirement.
Location: 31 Steinway Blvd, Etobicoke, ON M9W 6N3